Google Glass failed to help consumers understand why they needed such a device. Google Glass failed to gain commercial success. Just to be clear, Google Glass didn’t fail because of the technology, rather because it wasn’t clear to the customer what problem it solved or why they needed it.
From the moment the actual product was revealed many saw the immense potential of it. You could video anything you are seeing. You could have a map in front of you wherever you walked. You could have a computer and the internet ready at a moment’s notice, taking your experience of life to a whole new level.
In the last 2 weeks Google has let it be known that they’re taking it back to the lab. The product, at least in its current incarnation, is over.
It was worse than simply a product that didn’t catch on, even in its prerelease, from a sales point of view it has been a monumental failure.
On a personal note, I really hope Google can come back from this and relaunch Glass with great success. Google’s intention to not just be a search/advertising company but to use their immense cash flow to sponsor moonshot projects to help the world
From the moment the actual product was revealed many saw the immense potential of it. You could video anything you are seeing. You could have a map in front of you wherever you walked. You could have a computer and the internet ready at a moment’s notice, taking your experience of life to a whole new level.
In the last 2 weeks Google has let it be known that they’re taking it back to the lab. The product, at least in its current incarnation, is over.
It was worse than simply a product that didn’t catch on, even in its prerelease, from a sales point of view it has been a monumental failure.
On a personal note, I really hope Google can come back from this and relaunch Glass with great success. Google’s intention to not just be a search/advertising company but to use their immense cash flow to sponsor moonshot projects to help the world